For INTOA design, waste is a treasure: Helena Hannula (INTOA design; FI)

"I don’t want to cause increase in the world’s waste load but rather reduce it with my choise of using recycled materials. For the brand, waste is a treasure!"

Helping others to see and appreciate the opportunities and options of a sustainable way of living: Anne and Gary Moore (Wagtail Design; FI)

“Personally we like crisis, it builds and brings out strengths that most don’t even know they have. There is a very appropriate saying that I have used as long as I can remember: “If you care enough, you will find a way, if not, you will find an excuse.” You, and you alone are responsible for you; find your way out of crisis.”

VegeXmas, a vegan Christmas market in Helsinki (FI)!

VegeXmas at Kultuuritehdas Korjaamo (Helsinki, Finland), 21 — 22 December, 2019.

Using arts and crafts for improving position of oppressed animals: Marita Tanninen (Vegan Vortex; FI)

“Every person has a key to change the world. I believe spreading the knowledge about animal rights is one thing that can make a big influence, and I think we are heading to more cruelty-free world all the time. If and when we are aware of these things, we can also demand improvements to be written in our laws. For example, many countries have banned fur farming lately. We just have to fight against the system.”

Not filling the Earth with unnecessary stuff: Mona Isotupa (Hetkinen; FI)

“We have no future without sustainable design. Sustainable design for me means better daily choices.”

A slow fashion enthusiast: Janita (Annie Eleanoora; FI)

“Buy less, but better! The biggest thing with sustainable development is that we should reduce our consumption.”

Going a zero or less waste lifestyle: Paula (Vadelmacreations; FR/FI)

“We have to take some time to focus on how we are consuming.”

There’s nothing better than a friend, unless it’s a friend with chocolate: Stephanie Seege (kAAKAO; UK/FI)

“I try to operate in line with my values: authenticity and well-being. Everything I do touch on either one of those. It's important to me to communicate clearly and effectively, to be brutally honest and transparent and to promote all things related to better health. I've spent my life healing and improving myself and hopefully I can help others on their path.”

Respecting animals and building positive connotations to different groups of people: Apila Pepita (FI)

“I also think feminists should consider animal rights part of the cause as well. If we are fighting against the oppression of women, should we be fighting for the oppression of other creatures in this world as well that cannot say anything back? Capitalism impacts the environment and animals significantly. Destroying oppressive structures can help animals and the nature as well.”

Breaking stereotypes of the vegan food: Elina Innanen (FI)

“Food is my passion, my hobby and my work. There is nothing better in this world than to cook and eat with your friends. It’s also a way for me to express my creativity. And of course, it’s a political choice, too.”

Being a loud advocate for green values: Outi Pyy (FI)

“I am not just an activist, I am also a teacher. I teach about economic and environmental responsibilities and ways to better your everyday life. I see that there are many good people in the world (and Finland) who want to do good, but they lack the knowledge to do it. So I help them out with my lectures, talks and my blog. If I get them to understand the effects of their actions and that they have a choice, I have done my job. Most of this work, by the way, is something I do on voluntary basis. I do it out of responsibility.”