Holistic Help for Cats and their Guardians: Julie-Anne Thorne (Naturally Cats; UK)

“They [cats — D the Vegan Feminist] are not here for our pleasure and enjoyment. You would respect a humans personal space and physical boundary if they shared it with you. In my opinion it is no different for cats.”

Rap is also a feminist thing: Éloïse Bouton (FR)

“To me, feminism is the basic idea that everyone should be treated equally: women, men, trans, non-binary, racialized people, sex workers, the elderly, people with disabilities, … I see it as a part of a wider struggle against cisheteropatriarchy.”  

For INTOA design, waste is a treasure: Helena Hannula (INTOA design; FI)

"I don’t want to cause increase in the world’s waste load but rather reduce it with my choise of using recycled materials. For the brand, waste is a treasure!"

Four generations of experience in the footwear sector: Nicola Masolini (RE-BORN; IT)

RE-BORN is a family-run company.

A ceramic artist trying to improve the world via mugs with a message: Laura Grainger (UK)

“All art is political. As it is influenced by people living under political systems.”

Bridging art to the existential threat of atmospheric carbon overload: Allegra Searle-LeBel (US)

“Resisting consumerism, which is especially hard when we’re told that the way we can make anything better is by buying something.”  

Doing what they love and selling vegan products that they actually care for: Eeva and Madis (RoheValik; EE)

“Our store is fair, well sourced and priced, and it’s a place where one can go and buy whatever one wants knowing that one is getting a fair deal! There is no tricking anyone.”

Showing that every non-human animal is an individual with a unique personality: Maria Tiqwah (NL)

“Let us be, first and above all, kind”

Helping others to see and appreciate the opportunities and options of a sustainable way of living: Anne and Gary Moore (Wagtail Design; FI)

“Personally we like crisis, it builds and brings out strengths that most don’t even know they have. There is a very appropriate saying that I have used as long as I can remember: “If you care enough, you will find a way, if not, you will find an excuse.” You, and you alone are responsible for you; find your way out of crisis.”

Shop ´til you drop but keep it cruelty free!: Helen Tintse (Veganshop; EE)

“I admire and respect everyone who has found possibilities to support veganism, environmental protection and equality. There are many different people, some in the forefront, some not. Some can write, some can blog, some creates recipes, some design, some takes photos, some consults, etc. They all help our world to become a better place. Similarly to every person who cares and who makes reasoned choices.”  

Inspiring us to become better: HEEL Athens Lab (GR)

“The most important and powerful act, we believe, is our everyday choices. We try to live by our expectations every day trying to become better and we hope that this will inspire others to try it as well.”  

Promoting reducing, reusing and recycling: Annika Hentrich (BicicloLab; DE/IT)

“Every item we buy has a past and a future, and therefore an impact on people and nature. We should inform ourselves about its origin and have an awareness of what happens to this product when we get rid of it.” 

Encouraging us all to do the best we possibly can: Aleks (Natural Bröder; EE)

“Sort your trash, take your own bag to a grocery store, take your own cup to a coffee shop, don’t throw trash around and reuse things as much as you can. Those would be the basics. Also, many new sustainable brands are coming out, but with them many greenwashing brands are coming along too. You should research the brand to know if it really is what it claims to be. And the reason would be to keep the business going while not being too harmful to our planet. Not everything we as species do is bad, we just need to manage our processes better.”

Helping other human animals to see non-human animals from new perspectives: Rosina Espig (DE)

“Reconnect with yourself. Remember who you really are. Get aware of your own feelings and your impact in this world. Imagine the hard questions too. Follow your heart. Be brave enough to change the perspective and look into this world with the view of somone else. We can see the full picture only if we are able to see all the different perspectives and all the colours between black and white.”

Promoting a natural, healthy and simple ways of using consume-less-but-better-cosmetics: Comme Avant (FR)

“We are very aware and sensitive to current ecological movements and we try, through our brand, to support social and political messages from climate activists.”